All posts by Wanda Thibodeaux

This Company Just Got 824 Percent Past Its Kickstarter Goal to Redesign This Basic Product

Stealtho is an example of how a successful Kickstarter campaign can be if you do it right. Stealtho fixed a typical caster wheel by using elastic polyurethane. This material is exceptionally quiet as it moves. This inspiration came from looking at other options in the market, but most importantly, they took the concept and dived deeper into market and consumer research. This led to Stealtho convincing their investors that they reinvented the wheel. It’s the perfect example of an everyday product getting a powerful overhaul! Written by: Wanda Thibodeaux, Copywriter, TakingDictation.com Continue reading This Company Just Got 824 Percent Past Its Kickstarter Goal to Redesign This Basic Product